/1 WHAT IS PLG
Educate and encourage everyone, across your entire business, to get on board and adopt a product-led, user-focused mindset.
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Establish a shared reality within your company
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Setup a cross-functional team that owns the PLG domain
/2 DEFINE THE RIGHT STRATEGY
Analyse which product-led model will be the best fit, and will drive the best results for your organization.
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Set up and implement a decision framework
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Analyse and define what PLG Strategy is the best fit for your business
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Define a step-by-step process on how to get there
/3 IDENTIFY USER SUCCESS
Identify what your users truly want, and build an attractive product focused on solving true pains.
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Learn how to identify the “AHA-Moment”
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Define how your user success looks like for different segments
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Validate your hypotheses with user research
/4 BUILD SUCCESSFUL ONBOARDING
Build customised and highly effective onboarding that leads to conversions.
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Learn how to avoid the major mistakes within onboarding
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Idenfify how to solve your users pains as quickly as possible
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Implement a framework to streamline your onboarding and reduce time-to-value
/5 MONETIZATION STRATEGY
Learn about the different pricing strategies, and apply the one that will bring the needed results.
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Understand the most common pricing mistakes and how to avoid them
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Implement a data-driven framework to identify the best monetisation metrics
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Learn how to upgrade your users
/6 PRODUCT-LED ORGANISATIONS
Make the needed structural changes and build a truly product-led organization.
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Identify the different working structures of teams in a PLG organisation.
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Iron out how to unify every team despite their differences
![](https://cdn.prod.website-files.com/64590d65ac067439d9a9a19e/646112585d6484a79cb54516_Benefit-orange.png)
Build a a successful product-led culture